Why Are JVC TVs So Cheap? (Explained With Reasons)

JVC (Japanese Victor Corporation) is a well-known electronics brand that produces a range of products, including televisions. JVC TVs are known for their affordability, but why are they so cheap compared to other brands? There are a number of factors that contribute to the low cost of JVC TVs.

1) Budget Brand

JVC is a budget brand. While JVC does produce some high-end TVs, the majority of their products are aimed at the budget-conscious consumer. This means that JVC has to keep their prices low in order to remain competitive in the crowded budget TV market.

2) Marketing And Advertising

JVC doesn’t invest as much in marketing and advertising as some of the larger TV brands. This means that they can keep their prices low, as they don’t need to pass on the costs of expensive advertising campaigns to their customers. Instead, they rely on word-of-mouth recommendations and positive reviews to attract customers.

3) Outsourcing

JVC doesn’t have their own manufacturing facilities. Instead, they outsource the production of their TVs to other companies, often located in countries where labor costs are lower. By outsourcing production, JVC can keep their overhead costs low and pass on the savings to their customers.

4) Distribution Expenses

JVC may not have the same level of distribution and marketing expenses as larger brands. While JVC has a global presence, it may not have the same level of advertising and promotional expenses as larger brands, which can reduce the overall cost of producing and selling its TVs.

5) Level Of Features

JVC TVs may not have all of the bells and whistles that some of the higher-end brands offer. For example, JVC TVs may not have the same level of smart features or advanced image processing technology as some of the more expensive brands.

However, for many consumers, these features may not be necessary or may not be worth the extra cost.


In conclusion, there are a number of factors that contribute to the low cost of JVC TVs. From their focus on the budget market to their use of slightly older technology and outsourcing production, JVC is able to keep their prices low without compromising too much on quality.

While they may not offer all of the bells and whistles of some of the higher-end brands, for many consumers, JVC TVs are an affordable and reliable choice.

About The Author

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top