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Business · Manchester

Coors Light Teams With WZID For New England Football Watch Parties

The radio station is partnering with the beer brand to distribute prizes at local taverns during upcoming Patriots games.

By Adrian Kovalenko ·

Illustration for: Coors Light Teams With WZID For New England Football Watch Parties
Illustration generated for this article, not a news photograph.

The first in a series of promotional watch parties takes place this Sunday when the New England Patriots face the Green Bay Packers. Neal White, a host on the New Hampshire in the Morning show for 95.7 WZID, will be present at Friendly Red’s Tavern in Derry from 4:00 p.m. until halftime. He is there to distribute prizes to attendees during the event. Kickoff is scheduled for 4:25 p.m.

Friendly Red’s Tavern, located at 111 West Broadway in Derry, is offering specific deals to customers during the game window. The establishment will sell Coors Light drafts for $2 while the game is in progress. Additionally, the tavern is running a 50-cent wing special for customers from noon until 6:00 p.m. on the day of the event.

This event is part of a season-long tour organized by WZID and Coors Light. The collaboration aims to bring prizes to local gameday spots throughout New England. The partnership connects the radio station’s hosts with regional businesses to support the local football experience.

The schedule includes two additional dates for the coming weeks. On Sunday, December 6, the host Marga from the New Hampshire in the Morning show will join fans at Olde Towne Tavern in Milford for the game against the Buffalo Bills. That event also runs from 4:00 p.m. until halftime.

A third event is set for Thursday, December 10, when the Patriots play the Minnesota Vikings. Marga will host that gathering from 8:00 p.m. until halftime. The specific location for the December 10 event has not yet been determined.

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